Built in Australia · AI-native

One dashboard for every channel that matters to a business.

Ads, SEO, social, reviews, tickets, CRM and email — one branded surface, one AI agent that watches the lot and tells you what to do next.

Card-upfront A$1 charge unlocks 30 days of full access. No auto-renew — pick a paid plan on day 30 or your account pauses.

What you get

A complete marketing operating system — not another dashboard tool.

The point isn't prettier charts. The point is that one place knows everything about a business, so the work between client meetings can actually get done.

Every channel in one place

Google Ads, Meta, GBP, GA4, Search Console, organic social, review sites — all stitched into one cross-channel view. Drill in to any number, see the source data behind it, never wonder if a screenshot is current.

An AI agent that actually does work

Daily briefings that read like an account manager wrote them, anomaly detection across spend and conversions, ticket drafts, action lists. Built on Claude, with prompt-caching and per-tenant budget caps so it stays fast and predictable.

Tickets, CRM, email — without another tool

Native helpdesk, contacts and email/marketing automation. Stop switching tabs to Intercom, HubSpot and Mailchimp; everything is one query away from the data it's about.

White-label or self-serve — your call

Agencies brand the whole surface as their own (logo, colour, custom domain, sender domain). Single businesses run on overview.software directly — same product, less setup.

Pricing

Two ways in. Pick whichever fits.

Both paths start with the same A$1, 30-day trial. No auto-renew — you choose to keep going on day 30. GST inclusive.

For agencies

Agency plans

from A$99/ month

White-label Overview for every client you manage.

  • Starter: 5 clients, A$99/mo
  • Your logo, colour, custom domain
  • Your branded sender domain (DKIM/SPF)
  • Per-client roles + magic-link logins
  • Tiered plans: Starter / Pro / Scale / Scale+
  • Enterprise: contact us
For a single business

Single business

A$49/ US$39/ month

Billed in your local currency

Monitor one business directly — no agency in the middle.

  • One business, one dashboard
  • Lives on overview.software — nothing to set up
  • Every channel, AI agent, tickets, CRM
  • Magic-link logins for the team
  • Cancel any time
  • Upgrade to an agency plan later if you grow into it

Billed in your local currency. AUD prices include GST; USD prices exclude sales tax (calculated at checkout). Tax invoice issued automatically on every charge.

How it works

From sign-up to first morning briefing in under an hour.

  1. 1

    Sign up + pay A$1

    Pick agency or single business. 30 seconds, work email, one card-upfront dollar. You get the full product on day one — nothing is locked behind a higher tier.

  2. 2

    Connect your channels

    Google Ads, Meta, GBP, GA4, Search Console, Mailchimp, Klaviyo — click, OAuth, done. The agent starts pulling history within minutes and starts commenting the next morning.

  3. 3

    Let the agent take the boring bits

    Morning briefing, anomaly alerts, draft replies on tickets, automated next-actions for each client/business. You stay in the driver's seat; the agent removes the click-tax.

About

The agency operating system, built in Australia.

Overview is built by operators who spent a decade running marketing agencies and kept watching the same problem: agencies and businesses pay for six SaaS tools that don't talk to each other, screenshot results into Looker Studio, and lose half their week to admin instead of growth.

We're replacing all six with one branded surface and an AI agent that does the boring work. Australian-built, Australian-supported, GST-aware, Spam Act–compliant out of the box.

Contact

Real humans. Real inboxes. Same time zone as you.

Reply-to on every email we send goes to a real address — we read every one, usually same-day during AEST business hours.